She is a renowned writer and researcher who has dedicated her work to exposing the darker side of the beauty and self-improvement industries. With a keen eye for detail and a passion for unveiling the truth, she has spent years studying the ways in which these industries profit from creating insecurities in young girls.
Through her work, she has shed light on the predatory marketing tactics used by razor and makeup companies, “as well as the unattainable beauty standards perpetuated by social media.” Her writing has resonated with readers worldwide… and her work continues to inspire important conversations about the impact of societal beauty standards on young girls’ mental health and self-esteem.
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Headlines:
Industries for things like razors, makeup and online accounts dedicated to self-improvement, have a tendency to create more insecurities than they solve. This is especially true for products and content targeted at young female demographics that has led to things like depression, eating disorders and other mental issues among girls.
One of the most egregious examples of this lies in the popularity of razor companies. Though it’s a largely unknown truth, it was not common for women to shave before the early to mid-1900s.
In creating this issue to sell more razors to women, the market expanded to things like waxing strips and other products that promise to make buyers more feminine and attractive: something that simply was not considered before a century ago.
There is a similar issue among makeup companies with the perpetuating idea that natural parts of age are things that need to be corrected in order to be seen as beautiful.
Creams that erase wrinkles, formulas made to combat pimples and dark spots and face masks made to “rejuvenate and brighten” skin have become widespread through predatory marketing tactics that do much more harm than good.
All of this has only been exacerbated by social media, with girls so young that they haven’t even hit puberty yet worrying about supposed problems they’re shown online. Despite their age, girls have been made to fret over being seen as attractive when in reality, the images they’re trying to live up to are unattainable.
