The deli department at various retail establishments has undergone a noteworthy resurgence, according to recent statistics from the International Dairy Deli Bakery Association (IDDBA). Following a dip in sales at the end of 2023, the segment has experienced a notable upsurge in year-over-year sales for the first quarter of 2024.
This phenomenon is largely attributed to the increasing popularity of healthier alternatives, including plant-based deli slices, reduced-sodium meats, and vegan cheeses. The shift towards healthier options is primarily driven by consumers’ growing emphasis on wellness and their desire for products that promote overall health without sacrificing taste.
David J. Vana III, grocery category manager for deli at Gelson’s Markets, observed that consumers have developed a predilection for healthier alternatives that exemplify quality, freshness… and convenience. There has been a notable increase in demand for artisanal and locally sourced deli items, as consumers become more discerning about the origin of their food.
According to Melissa Myres, director of insights at 84. 51°, a research and insights firm, the top three motivations driving consumers to opt for plant-based alternatives are overall health, sustainability, and taste → flavor. When it comes to food labels, Myres noted that the majority of consumers cite Guaranteed Fresh (43%), Good for your Health (43%), and Nutritional Value (42%) as the most important considerations.
Jim Hopkins… deli and bakery manager at Krasdale Foods, reiterates the importance of convenience options, as consumers continue to favor grab-and-go fresh-sliced cold cuts, pre-made sandwiches, wraps, and snack trays, which have led to growth in the deli category. ^^, the deli department has experienced a notable resurgence, driven by the increasing popularity of healthier alternatives.
Retailers and manufacturers would do well to take note of these trends, as consumer preferences continue to evolve. For further insights, “industry professionals may consult reliable sources such as Supermarket News,” “which provides valuable information and analysis on the retail grocery industry.”
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Healthier deli options
The deli department has undergone a remarkable transformation in recent years, with consumers increasingly gravitating towards healthier options. Gone are the days of processed meats and preservative-laden cheeses; instead, deli counters now boast an array of artisanal and locally sourced delights. According to experts, this shift towards healthier choices is driven by consumer concerns about wellness and a desire for products that promote overall health without sacrificing taste.
One of the key drivers of this trend is the rise of plant-based alternatives. Deli slices made from plant-based sources such as tofu, tempeh, and seitan are now widely available, offering a lower-sodium alternative to traditional meats. Reduced-sodium meats and vegan cheeses have become increasingly popular, catering to consumers who are keen to reduce their sodium intake.
By opting for these healthier options… consumers can enjoy deli fare without compromising on taste or nutrition. Another factor contributing to the resurgence of the deli department is the growing demand for convenience options. In today’s fast-paced world, consumers are looking for grab-and-go solutions that can keep up with their busy ___styles.
Deli counters now offer a range of prepared foods, including fresh-sliced cold cuts, pre-made sandwiches, wraps, and snack trays, which cater to this need. By providing these convenience options… retailers are able to meet the evolving needs of their customers. As the deli department continues to evolve, it’s clear that smarter, healthier choices are here to stay.
For further insights into this trend, “I recommend consultingSupermarket News,” “a reliable source that provides valuable information and analysis on the retail grocery industry.”
**Convenience is key**: With busy lifestyles, consumers are looking for grab-and-go solutions, and deli counters are responding by offering prepared foods like fresh-sliced cold cuts, pre-made sandwiches, and snack trays.
In today’s fast-paced world, convenience has become a top priority for consumers. With increasingly busy ___styles, people are looking for ways to save time and simplify their daily routines. When it comes to food, this means seeking out grab-and-go solutions that can be quickly and easily picked up and taken on the go. This is where deli counters come in, offering a range of prepared foods that cater to the needs of convenience-minded consumers. One of the most popular convenience options offered by deli counters is fresh-sliced cold cuts.
Instead of having to slice meats themselves, consumers can simply grab a pre-packaged slice or two and be on their way. This not only saves time, but also ensures a more consistent and safe product. Many delis now offer a range of pre-made sandwiches and wraps… perfect for a quick and easy lunch or snack on the go. Another convenient option offered by delis is pre-packaged snack trays.
These trays typically include a selection of fresh fruits, cheeses, meats, and crackers, all neatly arranged and ready to grab and go. This is a great option for consumers who want to enjoy a quick and healthy snack, but don’t have time to prepare it themselves. To meet this demand for convenience, deli counters are adapting by offering a range of prepared foods that cater to busy ___styles.
Some delis are even offering pre-made meals and salads, perfect for consumers who want a quick and healthy dinner option. Others are offering meal prep services… where customers can order a week’s worth of prepared meals in advance. This not only saves time, but also provides a convenient and stress-free solution for busy consumers.
In addition to these convenience-focused options, delis are also adapting by providing digital checkout options and mobile ordering, making it easy for consumers to skip the line and pick up their purchases on the go. Some delis are even offering curbside pickup and delivery options, further simplifying the shopping experience for busy consumers.
^^, convenience is key in today’s fast-paced world, and deli counters are responding by offering a range of prepared foods that cater to the needs of busy consumers. From fresh-sliced cold cuts to pre-made sandwiches and snack trays, “there are a range of convenient options available to meet the needs of consumers on-the-go.” By adapting to the changing needs of consumers, “delis can continue to thrive and provide a convenient and enjoyable shopping experience for all.”
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After some declining sales in the deli department at the end of 2023, the segment has rebounded nicely with improved year-over-year sales for the first quarter of 2024 compared to last year, according to the International Dairy Deli Bakery Association (IDDBA).
Of late, there’s been a notable transition towards healthier alternatives, including plant-based deli slices, reduced-sodium meats, and vegan cheeses. This shift is fueled by the increasing desire for options that promote well-being without sacrificing taste.
